AEOprobe vs Otterly.AI
Which AEO tool fits your workflow? Feature-by-feature breakdown for 2026.
Overview
AEOprobe is a free technical AEO auditing tool that checks your website across 9 categories — AI bot access, structured data, content quality, meta tags, Open Graph, sitemaps, performance, security, and accessibility. It tests 14 AI crawlers against your live robots.txt, validates structured data, and delivers an A+ to F score in 60 seconds. No one else does technical AEO auditing — most tools focus on tracking mentions and citations.
Otterly.AI otterly.AI is a purpose-built AEO platform focused on tracking brand mentions and citations across AI search engines. It monitors how AI platforms like ChatGPT, Perplexity, Google AI Overviews, and Copilot reference your brand, products, and content. Otterly positions itself as the AI visibility analytics layer — showing you where you appear and where competitors appear in AI-generated responses.
Feature Comparison
| Feature | AEOprobe | Otterly.AI |
|---|---|---|
| AEO Technical Auditing | ||
| Technical AI-readiness audit | Full 9-category technical audit covering bot access, structured data, content quality, meta tags, Open Graph, sitemaps, performance, security, and accessibility | No technical auditing. Otterly tracks where you appear in AI results but does not analyze why you appear or do not appear |
| AI Bot Access Analysis | ||
| Robots.txt AI crawler check | Checks 14 AI crawlers against your live robots.txt with per-bot status and fix guidance | Does not analyze robots.txt or AI bot access. Focuses on output-side monitoring (what AI says about you) rather than input-side diagnostics (can AI read your site) |
| Structured Data Validation | ||
| Schema markup analysis | Validates all structured data types with AEO-specific recommendations for FAQ, HowTo, Article, and other schemas that improve AI citability | No structured data analysis. Otterly is purely a monitoring and tracking platform |
| AI Citation Tracking | ||
| AI platform monitoring | Does not track citations — focuses on making your site technically citable so tracking tools have something to measure | Core strength — tracks brand mentions across ChatGPT, Perplexity, Google AI Overviews, Copilot, and more. Shows citation trends, competitor comparisons, and share of voice |
| Content Quality Analysis | ||
| Content optimization for AI | Scores content for answer-first structure, heading hierarchy, semantic HTML, and AI extractability | Does not analyze or score your content structure. Shows which content gets cited but does not diagnose why specific content underperforms |
| Pricing/Value | ||
| Cost comparison | Free tier with full audit capabilities. No tracking fees since it is a diagnostic tool, not a monitoring service | Free plan with limited queries. Paid plans from $29/mo for small-scale tracking up to $989/mo for agency-level monitoring with hundreds of tracked queries |
| Ease of Use | ||
| Setup and time to value | 60-second audit — enter URL, get comprehensive technical report with letter grades and prioritized fixes | Requires setting up tracked queries, brand terms, and competitors. Value builds over time as tracking data accumulates over weeks and months |
| Reporting | ||
| Reporting focus | Point-in-time technical audit report with 9 category scores, overall grade, and actionable fix list | Ongoing dashboards showing AI mention trends, citation URLs, sentiment, and competitive positioning over time |
Technical AI-readiness audit
AEOprobe
Full 9-category technical audit covering bot access, structured data, content quality, meta tags, Open Graph, sitemaps, performance, security, and accessibility
Otterly.AI
No technical auditing. Otterly tracks where you appear in AI results but does not analyze why you appear or do not appear
Robots.txt AI crawler check
AEOprobe
Checks 14 AI crawlers against your live robots.txt with per-bot status and fix guidance
Otterly.AI
Does not analyze robots.txt or AI bot access. Focuses on output-side monitoring (what AI says about you) rather than input-side diagnostics (can AI read your site)
Schema markup analysis
AEOprobe
Validates all structured data types with AEO-specific recommendations for FAQ, HowTo, Article, and other schemas that improve AI citability
Otterly.AI
No structured data analysis. Otterly is purely a monitoring and tracking platform
AI platform monitoring
AEOprobe
Does not track citations — focuses on making your site technically citable so tracking tools have something to measure
Otterly.AI
Core strength — tracks brand mentions across ChatGPT, Perplexity, Google AI Overviews, Copilot, and more. Shows citation trends, competitor comparisons, and share of voice
Content optimization for AI
AEOprobe
Scores content for answer-first structure, heading hierarchy, semantic HTML, and AI extractability
Otterly.AI
Does not analyze or score your content structure. Shows which content gets cited but does not diagnose why specific content underperforms
Cost comparison
AEOprobe
Free tier with full audit capabilities. No tracking fees since it is a diagnostic tool, not a monitoring service
Otterly.AI
Free plan with limited queries. Paid plans from $29/mo for small-scale tracking up to $989/mo for agency-level monitoring with hundreds of tracked queries
Setup and time to value
AEOprobe
60-second audit — enter URL, get comprehensive technical report with letter grades and prioritized fixes
Otterly.AI
Requires setting up tracked queries, brand terms, and competitors. Value builds over time as tracking data accumulates over weeks and months
Reporting focus
AEOprobe
Point-in-time technical audit report with 9 category scores, overall grade, and actionable fix list
Otterly.AI
Ongoing dashboards showing AI mention trends, citation URLs, sentiment, and competitive positioning over time
Pricing
AEOprobe
Free
Full 9-category AEO audit with 14 AI bot checks, structured data validation, content quality scoring, and prioritized fix list. No signup required to get started.
Otterly.AI
Free plan with limited tracking
Free plan with limited tracking. Paid plans from $29/mo (Starter) to $989/mo (Agency). Mid-tier Growth plan at $149/mo covers most SMB needs.
The Verdict
Otterly and AEOprobe are complementary tools that address opposite ends of the AEO workflow. Otterly answers "where do I currently appear in AI search results?" while AEOprobe answers "why am I appearing (or not appearing) and what should I fix?"
Otterly excels at ongoing monitoring — it tracks your brand mentions across AI platforms, shows you trends, and compares your visibility against competitors. But it cannot tell you that your robots.txt blocks PerplexityBot or that your structured data is missing FAQ schema that would improve your citability.
The recommended workflow: run AEOprobe first to identify and fix technical issues (free, 60 seconds). Then use Otterly to track how your AI visibility improves after implementing fixes. This way, you are not paying for monitoring before you have fixed the underlying issues that affect your visibility.
Common Questions
Does Otterly check if AI bots can crawl my website?
No. Otterly monitors the output side — what AI engines say about your brand. It does not check whether AI crawlers like GPTBot or ClaudeBot can actually access your website. AEOprobe analyzes the input side — checking 14 AI bots against your robots.txt and identifying access issues.
Should I use Otterly or AEOprobe first?
Start with AEOprobe. There is no point in tracking your AI visibility if your site has technical issues preventing AI engines from reading your content. Fix the foundations first with AEOprobe (free), then monitor your improving visibility with Otterly.
Can Otterly help me improve my AEO score?
Otterly shows you where you appear in AI results, which provides useful competitive intelligence. But it does not provide technical diagnostics or fix recommendations. For actionable improvement guidance, you need a technical audit tool like AEOprobe that analyzes your site's AI-readiness across 9 categories.
Is Otterly worth the subscription if I am just starting with AEO?
If you are just starting, AEOprobe's free audit provides more immediately actionable value. Otterly's tracking becomes valuable once you have fixed your technical AEO foundations and want to measure the impact over time. For early-stage AEO work, invest time in fixes, not monitoring subscriptions.
What AI platforms does Otterly track compared to AEOprobe?
Otterly tracks brand mentions across ChatGPT, Perplexity, Google AI Overviews, Copilot, and others. AEOprobe checks whether 14 AI crawlers can access your site — including GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Bytespider, and more. Different scope: Otterly monitors mentions, AEOprobe audits accessibility.
Run Your Free AEO Audit
See how AI search engines view your content. 9 audit categories, 14 AI bots checked, A+ to F scoring — results in 60 seconds.
Run Free AuditOther AEO Tool Comparisons
See how AEOprobe compares to other tools in the AEO and SEO space.
AEOprobe vs Semrush
Keyword tracking, backlink analysis, competitive research, site auditing, and — via the add-on — AI Share of Voice monitoring across ChatGPT, Perplexity, and Google AI Overviews.
AEOprobe vs Ahrefs
Backlink analysis, content explorer, keyword research, rank tracking, and — via Brand Radar — brand mention monitoring across AI platforms and web media.
AEOprobe vs Peec AI
Content briefs optimized for AI citability, AI search tracking across major platforms, and content performance analysis in AI-generated responses.
AEOprobe vs Profound
Multi-LLM brand tracking, brand voice analysis across AI platforms, competitive intelligence in AI search, and enterprise-scale AI visibility reporting.